Vol. 2 No. 2 (2025): Volume 2 Issue 2 (July-December)

Articles

• Kroger’s Omnichannel and E-Commerce Evolution: A Comprehensive Analysis of Strategy and Market Impact in Retail

  K. C. Vignesh Aithal, Diana Saldanha (Author)

  1-57

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• HCL Technologies and the Innovation Flywheel: An Inside Look at Tech-Driven Growth

  Disha, Brunda C., P. S. Aithal (Author)

  58-89

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• Decoding BBK Electronics: A Fresh Perspective on Its Business Model and Market Playbook

  Isha, Greeshma, P. S. Aithal (Author)

  90-125

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• Blockchain-Based Digital Identity Management System: US 10,992,478 B2 – A Patent Analysis

  Aithal P. S. (Author)

  126-145

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• Company Analysis of Tata Motors Limited, India, with special Reference to the Electric Vehicle (EV) Segment

  Aithal P. S. (Author)

  146-191

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• Strategic Analysis of Sun Pharmaceutical Industries Limited: An Exploratory Case Study of Healthcare Innovation, Ethical Practices, and Business Transformation

  Greeshma, Isha, Aithal P. S. (Author)

  192-224

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• CEO Analysis of Demis Hassabis of DeepMind Technologies Limited

  Aithal P. S., Naveen Kumar K. R. (Author)

  225-258

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• Technological Strategy of Apple in India: Business Challenges and Growth Opportunities

  Kavya Tandel, Mahalaxmi, Aithal P. S. (Author)

  259-291

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• Determining Factors and Measures to Detect and Prevent Bank Fraud for the Growth of Financial Sustainability

  Jugal Kishor Kushwaha, Anjay Kumar Mishra, Rojina Katel, Aithal P. S. (Author)

  292-305

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• Parental Expectations and Aspirations: Impacts on Academic Outcomes from School to Pre-University Education – A Review

  K. Nagaraj, Prathweesh U. Shetty (Author)

  306-315

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• Procter & Gamble: Mastering Global Markets Through Innovation, Strategy, and Consumer Excellence

  Diya, Aithal P. S. (Author)

  316-347

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