Decoding BBK Electronics: A Fresh Perspective on Its Business Model and Market Playbook. Poornaprajna International Journal of Teaching & Research Case Studies (PIJTRCS), [S. l.], v. 2, n. 2, p. 90–125, 2025. Disponível em: http://poornaprajnapublication.com/index.php/pijtrcs/article/view/119.. Acesso em: 13 sep. 2025.